Strategic Brand & Growth Leader for Complex, High-Impact Businesses
Transforming brands into growth engines through strategy, execution, and discipline.
Transforming brands into growth engines through strategy, execution, and discipline.

I help organizations grow with purpose and clarity.
Throughout my career, I’ve partnered with brands across energy, infrastructure, manufacturing, packaging, automotive, and B2B and B2B2C services, leading initiatives ranging from high-impact growth initiatives to global transformations involving eight-figure investments. Regardless of scale, my focus remains the same: turning strategy into measurable business outcomes.
I connect storytelling, data, and cross-functional collaboration to help brands evolve, compete, and create lasting value for the customers and communities they serve.

I’m a brand and growth leader focused on helping organizations scale with clarity and purpose. My work sits at the intersection of strategy, innovation, and storytelling, translating complex business challenges into cohesive positioning and executable growth platforms that deliver measurable results.
From advancing energy transition initiatives to leading enterprise brand transformations, I specialize in aligning innovation with market reality, ensuring organizations show up with credibility, confidence, and competitive advantage.
I’m drawn to moments of change, where ambition meets complexity, and I bring structure, collaboration, and disciplined execution to help teams turn vision into impact.

I specialize in building global brands and integrated marketing strategies that drive growth, visibility, and customer engagement. I’ve led major rebrands and launched new product lines that strengthened awareness, loyalty, and revenue.

I create innovative marketing solutions that drive new revenue and expand market share. By leading multi-channel initiatives and crafting sustainability-focused campaigns, I’ve grown customer sales by up to 20% annually. Skilled in spotting market opportunities and developing data-driven strategies for impact.

I’m known for building agile, high-performing teams that bridge marketing, communications, and sales to drive growth and operational excellence. My collaborative leadership has reduced cycle times, improved conversion rates, and delivered campaigns that outperform key performance metrics.
PR Event Activation - Mobil 1 Car Swap
Collaborating with our sales and marketing teams, I developed this video to help building owners understand how Trane Commercial and Commercial Property Assessed Clean Energy (C-PACE) Financing make energy efficiency accessible and affordable — frequently with no upfront cost.
Working with a team to develop high-quality, specialist lubricants for electric vehicles (EVs), and testing them on the track was a vital step in our Mobil EV launch in 2020. When Porsche Motorsport decided to enter the Formula E electric racing championship, our longstanding partnership with the team provided the perfect opportunity to develop the Mobil EV lubricants range.
Mobil 1™ has become the trusted choice of leading automakers, professional racers, and millions of drivers worldwide where I worked on negotiating and activating these key partnerships.
Sealed Air Customer Story: Cucina Fresca & Vertical Form-Fill-Seal Packaging Solutions


















I’m exploring new marketing opportunities and would love to connect. Let’s talk about how I can help your team reach its goals.
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